Built by a small team
from central Switzerland,
for whom fake reviews had gone too far.

The idea

Verix came from a simple observation: a 5-star review and a 1-star review look equally credible online — regardless of whether they're genuine. The figures behind this (SRF Data, BrightLocal, FH Worms, and more) are collected on /warum-es-verix-braucht. We wanted to change that. Not for everyone. Just for Switzerland.

That observation first became a question: how do you prove a review is genuine without stripping the person behind it of their voice? The answer wasn't yet another algorithm you're supposed to trust, but proof anyone can verify themselves — a receipt instead of a claim, a public formula instead of a black box. The question became a prototype, and the prototype became Verix.

We're a small team from central Switzerland:

• Cindy Mühlethaler — President
• Shathusan Thurairajah — Board member

Verix is currently in beta — but the principles are fixed: transparency, data protection, no paid placements.

Core values

• 100% Swiss

  All data on Swiss servers. No US cloud service. revFADP-compliant.
• Radical transparency

  The scoring formula is public. No black box.
• Zero tolerance for fakes

  Mandatory purchase receipt, OCR verification (automatically reads merchant, date, and amount from your receipt — more credible than a plain self-declaration), real-time anti-manipulation.
• No conflict of interest

  Providers pay for verification and transparency tools — not for better reviews or a higher ranking.

Questions? hallo@verix.contact · Legal notice